THE THINKING BEHIND BENI

What matters to you
belongs in your day.

Value-based planning connects the person you want to be with the way you spend your time.

What is value-based planning?

It starts with a simple question: what matters most to you? Your answer gives your plans a direction. From there, you choose goals that reflect your values and turn those goals into actions you can make time for.

Everyday responsibilities still need a place. This approach helps you see them alongside the relationships, interests, and aspirations you want to nurture.

01 / YOUR VALUES

Find your why.

Choose an area of life you want to give more attention to. Perhaps it’s your health, your relationships, or your curiosity.

02 / YOUR GOALS

Give it direction.

Ask what caring for that value could look like in practice. “Relationships matter to me” might become “Stay connected with my sister.”

03 / YOUR DAY

Make it possible.

Choose one small action and a realistic time for it. A call on Thursday is a place to start. Reflect on how it went and adjust your next plan.

A plan you can come back to.

Life changes. So do your priorities. A weekly check-in gives you a moment to look at what worked, what felt crowded, and what deserves a little more room next week.

You don’t need to give every value equal time every day. Start with what needs your attention now.

OUR FOUNDERS & OUR ROOTS

A long-standing belief
in intentional time.

Beni was created by two of the makers of the Franklin Day Planner. It carries that connection to values-based planning into an app for everyday life.

At the heart of Beni is a simple belief: your plans should reflect the life you want to live.

[Founder name]

Co-founder

[Short biography to come.]

[Founder name]

Co-founder

[Short biography to come.]

Bring your values into your week.

Download the app

A more meaningful life
starts with a little time.

Your first step is right here. Download Beni and make room for what matters to you.